MADISON, Wis. (CBS 58) -- The Wisconsin Department of Transportation Division of Motor Vehicles has unveiled a new Ice Age Trail license plate, available for purchase on its website.

The full-color plate features the iconic Ice Age Trail mastodon and aims to support the Ice Age Trail Alliance, a non-profit organization dedicated to the conservation, maintenance and promotion of the 1,200-mile Ice Age National Scenic Trail within Wisconsin.

The plate was revealed in a Monday, May 1 press release from the Wisconsin Department of Transportation.

To obtain the special plate, an annual $25 tax-deductible contribution to the Ice Age Trail Alliance is required, along with a one-time $15 issuance fee.

Personalized plates are available for an additional $15 fee each year. The regular vehicle registration fee, which may include wheel tax, also applies.

Orders for Ice Age Trail license plates must be placed online or by mail, and plates will be mailed to customers. To do so online, click here.