Self serving beer at Lambeau Field
The Green Bay Packers and Delaware North Sportservice, the team's food and beverage partner at Lambeau Field, will officially introduce the new Draftserv self-service beer machine at Lambeau Field as the Packers host the Philadelphia Eagles Sunday, November 16th.
The self-serve machine provides fans with more discretion on the amount of beer they want to consume, allowing them to pour just a few ounces if they choose. The same purchase limit at a concession stand also applies to the Draftserv machine.
Here's how it works:
Fans can purchase $20 beer cards at a cashier once they show proof of legal drinking age.
The purchaser, once proof of legal drinking age is again verified by a Sportservice associate, can then swipe the card at the machines. The associate also is able to assist with any operating questions.
Beers choices are Miller Lite $.39/oz. and Oktoberfest $.44/oz.
Draftserv locations: Atrium Leine Lodge at section 315
Fans will actually save a little bit of money.
The average price of beer per ounce at an NFL games is $ .48/oz.
Charlie Millerwise, Delaware North General Manager at Lambeau Field, says, “We are proud to be the first NFL location to offer fans the Draftserv self-serve beer machine. Our goal is to provide premier customer service to Packers fans at Lambeau Field and this new offering adds to that effort.”
CBS 58 spoke with Packers fans in Milwaukee Friday night to get their thoughts on the beer machines.
\"I think it's a good idea, help eliminate some lines at Lambeau,” says Nick Wilsens. ”I remember going up there and it taking a long time to get something to eat, so yeah, I'm for it.\"
\"Last year, when I went it took a good 20 minutes,” says Nick Heysek. “You have to walk across to a specific area, and you have to wait in line like everybody else.\"
'I think it's a good idea because people will have access to it,” says Nicole Bolahar. “But on the other hand, it might eliminate those jobs people need to help make money.\"
\"When you're waiting in line for 20 to 30 minutes,” says Jason Brant. “You're buying two or three, walking around with them. You don't want to walk around with three of them. It makes people binge drink.\"
The Philadelphia Eagles have the most expensive beer in the NFL at $.71/oz.
The Packers and Eagles are scheduled to play this Sunday 3:25 p.m. (CST) in Green Bay.