Milwaukee (CBS58)--The playoff frenzy for the Brewers creates "merch" mania just about everywhere. Practically right after the team clinched a playoff position, the merchandise was hanging on the racks.

The team shop at Miller Park stayed open until midnight for eager customers. And at Dick’s Sporting Goods in Tosa, they have plenty of postseason T-shirt’s and ball caps.

Retailers say these type of sporting events stir up sales and spirit. At least at Dick’s most of the apparel will run you $30 to 35.

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