Cafe Hollander marks opening of new location in Brookfield by donating to charity
You might think opening a new restaurant was all about the bottom line.
But the the Lowlands Group, which operates Cafe Hollander, it's also about giving back to the community.
Tuesday, May 30th is the official opening of the Café Hollander location at The Corners in Brookfield.
This is the group's fifth Café Hollander and the eighth restaurant they will operate. It most recently opened Café Hollanders in Mequon in 2016 and Madison in late 2015.
The new location features many of the elements the cafés are known for, including multi-floor seating, a large rooftop deck and lounge area, street-level outdoor patio seating, and a design concept that allows most of the walls to roll right up, opening the entire restaurant up to the outdoors during warmer seasons.
The café, known for its selection of craft and import beers-including many Belgian varieties-will offer 38 different beers on draught, including a nitro line. Included in the lineup will be the group's Lowlands Brewing Collaborative, which features exclusive beers from some of the world's best brewers.
"We're thrilled with how the space turned out and we can't wait to add to the energy at The Corners," said Dan Herwig, director of brand and marketing at Lowlands Group. "With every new location we open, we're able to tell a bit more of a story with the design of our restaurants, including the use of reclaimed materials, old Belgian bier signs, photos from our trips to Europe and other elements. We hopeto wow our guests when they walk through the door."
Café Hollander is located at the Bluemound Road entrance to The Corners. Guests will be able to park at street level, or park in the underground structure. The café is the only restaurant in the complex that has an elevator and stairwell that leads from the parking garage directly into the restaurant, a big plus for cold Wisconsin winters. The café is next to the state's first L.L. Bean location, which will be opening in early Summer.
Before its official opening, diners wanting a sneak peak of the new location can get one during a soft opening charity benefit scheduled for the weekend of May 19-21st.
Over the three days, which will be used primarily to train new staff, the group will be donating 100% of the food sales to the Boys and Girls Clubs of Greater Milwaukee, the Leukemia Lymphoma Society, and the Food Pantry of Waukesha County.
Previous similar events by the group have raised over $65,000 for local charities since 2015.