Veteran Wisconsin sportscaster Lance Allan joins CBS 58 as sports director

CBS 58

MILWAUKEE (CBS 58) -- WDJT-CBS 58 is thrilled to announce that renowned sportscaster Lance Allan will join the team as Sports Director, starting Dec. 1. With over three decades of experience, Allan brings a wealth of knowledge and passion for Wisconsin sports to CBS 58.

Growing up in Rice Lake, Wisconsin, Allan has always had a deep-rooted love for sports in the Badger State. A proud graduate of UW-Madison in 1992, he has spent 32 years in the industry, including 28 years in Milwaukee. His dedication to sports journalism has earned him recognition as a two-time NSSA Wisconsin Sportscaster of the Year (2005 and 2012).

“I am excited to join CBS 58 and continue to share my passion for Wisconsin sports with our community, since this is home, where the community is engrained into my soul and means so much to me,” said Allan. “I’ve covered everything from high school athletics to the pros, and I look forward to bringing that experience to our viewers.”

News Director Jessie Garcia expressed her enthusiasm about his hiring: “I’m thrilled to have Lance leading our sports department. His deep understanding of Wisconsin sports and his commitment to storytelling will continue to make the Hometown Sports Team a standout in the market.

Allan's impressive career highlights include interviewing Brett Favre during his induction into the Packers Hall of Fame in front of 66,000 fans at Lambeau Field, as well as serving as co-host for popular shows such as the Mike McCarthy Show and the Shaka Smart Show. His extensive background spans the Packers TV Network, the Badgers Radio Network, and IndyCar, allowing him to cover major events such as the Super Bowl, NBA Finals, Final Four, and the Ryder Cup.

Lance lives in the Milwaukee area with his wife Amy, and together they have three children. He is eager to get back on the air, connect with the community and engage with local sports fans. 

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