ClawsUpMKE! Milwaukee lights up yellow and blue for Brewers postseason 💛💙

NOW: ClawsUpMKE! Milwaukee lights up yellow and blue for Brewers postseason 💛💙

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MILWAUKEE (CBS 58) -- Milwaukee buildings and iconic landmarks will light up blue and yellow to celebrate the Milwaukee Brewers postseason. 

The Milwaukee Brewers, city of Milwaukee and Milwaukee Downtown, BID #21 are calling on fans to show their spirit by wearing their favorite Brewers gear on Friday, Oct. 8 and flood social feeds with #ClawsUpMKE, as the Brewers take on the Atlanta Braves in their first game of the National League Division Series (NLDS).

“We are showing our colors, literally, in support of the Brewers. As the playoffs begin, the City of Milwaukee wishes the team continuing success throughout the month of October,” Mayor Tom Barrett said. “We are cheering, decking out the city, and declaring Milwaukee is enthusiastically behind our Brewers.”

Milwaukee’s landmarks will light up from dusk to dawn, beginning at 7 p.m. Wednesday, and remain on throughout the Brewers postseason run. In addition, fans will see banners throughout the city showcasing the postseason rally cry “Claws Up!”. Mayor Tom Barrett called on fans to get behind the team as well.

"I want to enlist all of you as great Brewer fans to make sure we're doing everything," Barrett said. "We do want this to be the loudest crowd ever. We know what we were able to see when the Bucks were in their playoff, and we want to see the same type, if not greater enthusiasm as the Brewers move to their world championship. So we've got some work to do, but this is the team to do it."

The Department of Public Transportation, Milwaukee Fire Department and Milwaukee County Transit are showcasing Brewers flags and messaging, while the Hoan Bridge will be illuminated in blue and yellow throughout the postseason.

“Each day on my drive to the ballpark, I see more banners going up around the city and buildings lighting up,” said David Stearns, Brewers president – baseball operations. “It’s exciting to see the city rally around this special team and the fan support is unparalleled. The enthusiasm continues to build, and we look forward to a memorable postseason.”

Milwaukee Downtown CEO Beth Weirick said the benefits are mutual. She looks forward to the economic boon from a playoff run.

"The city of Milwaukee and all of our businesses are rolling out the red carpet for all of Major League Baseball fans. Come here, enjoy the game, bring your game, and of course remember, bring your wallet. Full of credit cards and cash. We're welcoming that with open arms."

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