Badger Truck Center, a family-owned commercial truck dealership, has donated a new 2016 Ford Transit cargo van to Bublr Bikes, the company announced Friday.

The Ford Transit van will be used to transport bicycles to the Bublr warehouse for regular maintenance and will be a key component to the deployment of future Bublr bike stations throughout the Metro Milwaukee area.  In addition to funding the van purchase, Badger Truck Center also fully paid for the vehicle wrap and a custom-built bicycle rack.

“We are enthusiastic to support the local business community as the Bublr mission parallels Badger’s internal cultural strategy – to encourage a safe and healthy work atmosphere,” says Paul Schlagenhauf, President of Badger Truck Center. John Schlagenhauf, CFO of Badger adds, “We stand behind a healthy environment for work and play. Bublr Bikes promotes an inexpensive, low emission, transportation alternative for people of all ages to see our beautiful city.”

“Badger Truck Center’s support and generosity is truly impressive,” says Kevin Hardman, Executive Director of Bublr Bikes. “This truck is a crucial piece of our operations, and Badger Truck Center made it happen. What a pleasure it is to work with people who care so much about our great city.”

Residents should watch for the brightly wrapped Bublr Bikes Ford Transit van as it cruises around Milwaukee streets and are encouraged to “Like” Bublr Bikes and Badger Truck Center on Facebook for details on upcoming promotions and freebies from both companies.