Racine & Me: Inside a Downtown Space Where Beauty, Wellness, and Entrepreneurship Come Together
RACINE, WI (CBS 58) -- What was once a vacant public defender’s office in Downtown Racine has been completely reimagined into a thriving hub of creativity, collaboration, and small business ownership.
Opulence Beauty Lounge is a new salon suite location transforming Sixth Street into a one-stop destination for beauty, health, and wellness services. The space is now home to more than 13 independently owned small businesses, all operated by local professionals offering everything from hair, makeup, lashes, brows, and nails to barber services, massage therapy, aesthetics, spray tanning, teeth whitening, body contouring, and braiding. There’s even a seamstress creating custom gowns on site.
Founder Gina says the goal was to create a truly collaborative space where clients could take care of multiple needs in one visit while supporting local entrepreneurs. That vision recently earned Opulence Beauty Lounge the 2025 Sixth Street Standout Award from the Downtown Racine Corporation, recognizing the innovative way the once-vacant building has been brought back to life.
One of the newest businesses inside Opulence is Diamond Detailing Shop, owned by Ashley Jackson and her husband Eric. Ashley, a registered nurse and mother of four, says entrepreneurship was always part of their family’s dream, something that would allow flexibility, ownership, and the chance to build something meaningful for the community.
Being located inside Opulence makes Diamond Detailing a unique experience. Clients can drop off their car for professional detailing while getting their hair, makeup, or other services done, walking out feeling refreshed while their vehicle gets the same treatment. In addition to detailing, Diamond Detailing also offers professional tinting and vehicle wrapping services.
Opulence Beauty Lounge is located on Sixth Street, right next to Olde Madrid and across from Asiana, with off-street parking available for clients. There are still a few salon suites available, and Gina encourages anyone interested to stop by for a tour.
Diamond Detailing Shop operates by appointment only from 8 a.m. to 5 p.m. The business offers an ongoing 20% discount for healthcare workers, along with March Madness specials taking 20% off full interior and exterior detailing services.
For more information, follow @theopulencebeautylounge on social media or visit their Linktree. Diamond Detailing Shop can be contacted by phone at 262-301-1373 for appointments and inquiries.