Kroger to give away $5M to encourage COVID-19 vaccines
The Kroger Co. is planning to give away millions of dollars -- and free groceries -- in an effort to encourage people to get the COVID-19 vaccine.
They will have five $1 million payouts with people getting free groceries for a year.
The "#CommunityImmunity giveaway campaign" will start next week and provide vaccinated individuals, including customers and associates, the opportunity to win the prizes.
"The faster we reach community immunity, the sooner we can all get back to enjoying backyard barbecues, live music and gathering for special occasions," said Rodney McMullen, Kroger's chairman and CEO. "We greatly appreciate President Joe Biden's leadership and partnership with the private sector to increase vaccinations among the U.S. population, especially people of color and individuals under age 30. As an employer, grocery provider, and community partner, the #CommunityImmunity giveaway is another way we are doing our part to help America recover from the public health crisis and safely return to normal."
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